top of page

Our idea with Swine was simple. What do you see every single time you get on Vine these days? There is hardly anything original on the "popular pages" nowadays. The Vine culture itself has turned into something massive that takes even the tiniest of trends or memes and turns them into something bigger. With a 6-second format, that has proven to have the ability to be morphed into all sorts of different interpretations has absolutely raised the bar. In some cases, "popular viners" just remake a similar idea over and over to promote something they are advertising. We found it even more intriguing how "popular viners" have just about all but sold out. The most popular viners are more than likely the ones that have managed to rack up their amount of followers, thus attracting companies to want them to promote their prodcuts to the couple million people viewing their Vines. 

That is what this spoof site aimed to mimic. The viners that try to be the most relatable and somehow slip in a little tidbit of promoting products. It makes these people look so corny and cheesy. So naturally, we just made some of the silliest Vines that have absolutely no point (like most "popular" Vines are) and throw in a product that needs promoting. 

This all just goes to show what we dicuss in this class which is spreadability. Businesses are going to utilize what is spreadable, and when you have access to millions of people at once by using just 6-seconds it is a pretty good deal. 

bottom of page